Call Patty Tobin at 646.270.2237

Editorial & Public Relations Services

by Patty Tobin

  • Public relations campaign development.
  • Media relations: Customize and develop materials to target the right broadcast, print, and online media.
  • Social media recommendations.
  • Newsletters, articles, blogs, proposals, bylines and other content developed.

Are you interested in any of these services?

ABOUT

Tobin Communications LLC is headed up by Patricia (Patty) Tobin who brings a solid background in journalism, marketing and public affairs to her work as a seasoned public relations professional. Tenacious and resourceful, her axiom is to leave “no stone unturned” in the pursuit of media exposure for the products, services, and issues she publicizes.

This has yielded tremendous results and a demand for repeat business. Patty is also a strong strategic and analytical thinker, and a consummate researcher. The industries Patty has serviced are diverse - including health care, financial services, technology, authors, and associations, along with philanthropic initiatives of major corporations.

Patty has consulted with the nation’s top public relations firms – including Edelman, FleishmanHillard, Cohn & Wolfe, Burson-Marsteller, HealthStar (now Centron), Bliss Integrated, Zeno Group, and RX Mosaic Health.

Editorial Experience: As a freelance writer, Patty wrote articles for United Press International (while in New Delhi, India); established and wrote the Federal Home Loan Bank of New York’s community investment newsletter and annual report to Congress; wrote for the Brooklyn Eagleand for five years contributed to Premier Hospital Services Report and Internet Gaming International. She also edited the Daily Bulletin for the American Psychiatric association, wrote for the NYU alumnae magazine, and was sent on assignment to Haiti and Mexico for Travel AgentPatty has also consulted with top local and national nonprofit agencies (such as the Local Initiatives Support Corporation) – writing fundraising proposals, case studies, and media materials.

Patty Tobin works closely with a network of PR professionals, social media experts, and writers in a variety of fields – including healthcare, law, financial, and broadcast.

Education: Ms. Tobin holds a B.A. cum laude from New York University, and a master’s degree from NYU’s Robert Wagner School of Public Service. She completed graduate work in journalism and international affairs at Columbia University.

Tobin Communications LLC

ABOUT

Tobin Communications LLC is headed up by Patricia (Patty) Tobin who brings a solid background in journalism, marketing and public affairs to her work as a seasoned public relations professional. Tenacious and resourceful, her axiom is to leave “no stone unturned” in the pursuit of media exposure for the products, services, and issues she publicizes.

This has yielded tremendous results and a demand for repeat business. Patty is also a strong strategic and analytical thinker, and a consummate researcher. The industries Patty has serviced are diverse - including health care, financial services, technology, authors, and associations, along with philanthropic initiatives of major corporations.

Patty has consulted with the nation’s top public relations firms – including Edelman, FleishmanHillard, Cohn & Wolfe, Burson-Marsteller, HealthStar (now Centron), Bliss Integrated, Zeno Group, and RX Mosaic Health.

Editorial Experience: As a freelance writer, Patty wrote articles for United Press International (while in New Delhi, India); established and wrote the Federal Home Loan Bank of New York’s community investment newsletter and annual report to Congress; wrote for the Brooklyn Eagleand for five years contributed to Premier Hospital Services Report and Internet Gaming International. She also edited the Daily Bulletin for the American Psychiatric association, wrote for the NYU alumnae magazine, and was sent on assignment to Haiti and Mexico for Travel Agent. Patty has also consulted with top local and national nonprofit agencies (such as the Local Initiatives Support Corporation) – writing fundraising proposals, case studies, and media materials.

Patty Tobin works closely with a network of PR professionals, social media experts, and writers in a variety of fields – including healthcare, law, financial, and broadcast.

Education: Ms. Tobin holds a B.A. cum laude from New York University, and a master’s degree from NYU’s Robert Wagner School of Public Service. She completed graduate work in journalism and international affairs at Columbia University.

Tobin Communications LLC

What clients say

“Patty Tobin excels at shaping our clients’ stories for maximum media coverage. She knows how to make news and bring it to the attention of the most influential media. We’re pleased with the results she has achieved and highly recommend her as a media relations expert.”
McGrath Business Communications, LLC
George McGrath
McGrath Business Communications, LLC
“Patty is a media relations rock star. She is a flexible media relations practitioner who has the ability to think like a journalist. Because of that skill, she secured great results. In addition, Patty's written communication skills are superb. She has a gift for writing materials that succinctly express clients’ messages while ensuring that the intended audience ‘gets it’.”
Impact Communications
Al Martin
Impact Communications
"Patty quickly gets up to speed on assignments, works seamlessly with existing resources and tireless drives results. I’ve worked with her on multiple occasions and she always delivers."
FleishmanHillard
Jerry Tolk
FleishmanHillard GM (Atlanta), former SVP with Zeno Group

Client List/Industry Consulting Experience

HEALTHCARE
  • Kimberly Clark – Healthy Workplace Solutions
  • Overcoming Multiple Sclerosis (UK charity with global presence)
  • Figure 1: global medical case sharing app & website
  • J & J 15 city tour (Van Vechten & Co. client)
  • NFL-GE Head Health Challenge (Edelman client)
  • Intarcia and other biopharma companies: financing and launch
  • FDA approvals: Phase I, II & III; “orphan drugs”; post-FDA approvals
  • Oncology: survival stories; novel therapies
  • Sports/CSR: Athletes with multiple sclerosis (enormous roster of sports, features, health contacts - broadcast & print, local & national)
  • Clinical & consumer outreach for heart, rosacea, DVT, depression, Alzheimer’s, Parkinson’s, eyes, breast, brain, and prostate cancer, diabetes & more
  • Satellite media tours
  • Nonprofits and policy (visiting nurses, healthcare reform)
  • Pet health
FINANCIAL SERVICES/ ASSOCATIONS
  • Federal Loan Bank of New York: 5 years on community investment staff
  • Financial Times Press
  • PR for Wealth managers (Impact Communications)
  • National accounting experts and publicity for industry’s association
  • Fiduciary/pension management; IT security
  • Venture Capital tour: overseas press coverage
  • Recycled Paperboard Alliance
BOOKS/ PUBLISHERS
  • Financial Times Press: four books on options investing including Trading on Corporate Earnings: Profiting from Targeted Short-Term Options Positions
  • Wiley Press: Bogleheads’ Guide to Retirement Planning (with Impact Communications)
  • Island Press (with BCC & Associates): The Option of Urbanism: Investing in a New
    American Dream; Sprawl Costs
  • Let’s Chat About Economics, by Dr. Arthur Laffer & Michelle Balconi
  • Fasten Your Financial Seatbelt (with Al Martin PR)
  • Overcoming Multiple Sclerosis, by Dr. George Jelinek (published by Allen & Unwin)
  • Time Warner Books
  • Workman Publishing
  • Inspirational books: author with Parkinson’s
  • Pet Health Manual
TECHNOLOGY
  • PR for Malware/internet security firms
  • Fitness: launch for apps
  • On demand homecare app
  • Website launches by SONY with multi-city tour
  • Digital/adtech/mobile technologies (clients of multiple PR firms)
NONPROFITS/ PHILANTHROPY
  • New York University, Rudin Center
  • DMU Global (De Montfort University, Leicester, UK)
  • National Council of La Raza — now UnidosUS
  • National Campaign to Prevent Teen & Unplanned Pregnancy
  • $1M Hilton Humanitarian Prize (client of Don Casey, FXB)
  • Pew Charitable Trust (client of BCC & Associates)
  • Brookings Institution (with BCC & Associates)
  • Overcoming Multiple Sclerosis

Placements

  • CBS Early Morning News, Fox News Channel, ABC World News, London Features, The View, MSNBC, NBC News Channel
  • Syndicates: Hearst, McClatchy, LA Times/Tribune
  • Chicago Tribune, Sun Sentinel, Kansas City Star, Dallas Morning NewsHouston Chronicle, Florida Today and hundreds more
  • MergerMarket, Options Pundit, Foxbusiness.com, Kiplinger, PE Hub, Street.com, Investor's Business Daily
  • Time, Huffington Post, Newsweek, US News & World Report
  • Syndicated radio: CNN, NPR, ABC, CBS, Fox. Wall Street Journal Radio
  • Telemundo, Noticias 1, SportsNet, “The Best Damn Sports Show, Period”, sports producers/editors/reporters throughout the U.S.
  • Scrip, BioCentury, MedCity, BioSpace, Fierce Biotech, Business Journals, VentureWire, VentureBeat
  • Crain’s NY, Crain’s Detroit, Advertising Age, Business Insider
  • WBZ Radio, WBZ-TV, KRLD-AM Radio, North Carolina Radio Network, WJR-AM, News12 NJ, News12 CT and hundreds more local market outlets.
  • Sheknows.com, Shape, Health, More, Fitness, Men’s Journal, to name a few.

CONTACT
Tobin Communications LLC
646.270.2237
ptobinpr@verizon.net

Close Menu